Trafft

Trafft provides an all‑in‑one online appointment, booking, and payment system for service-based businesses, helping them sell time slots, manage staff schedules, and reduce no‑shows with minimal effort.

Trafft is built for coaches, consultants, salons, spas, health clinics, wellness centers, event organizers, teachers, and any service provider that lives on bookings. Instead of juggling calendars, spreadsheets, phone calls, and multiple tools, Trafft pulls everything into one place so businesses can stay on top of appointments, get paid faster, and give clients a smoother booking experience.

At its core, Trafft lets businesses create a branded booking page where clients can book, reschedule, or cancel appointments 24/7 without back‑and‑forth messages. The booking page can be shared via link, embedded on a website, or connected to social channels, so clients can book from wherever they find the business. This direct, self‑service system helps fill calendars, cuts down on admin work, and gives clients instant confirmation so they feel confident about their appointment.

The solution is built with teams in mind, not just solo providers. Trafft supports multiple staff members, each with their own working hours, services, locations, and pricing. This makes it easy for salons, clinics, agencies, or studios to show real‑time availability for each team member, avoid double bookings, and keep everyone’s schedules aligned. Staff can log in, see their upcoming appointments, and manage their own availability without extra tools.

Trafft also supports multiple locations and even multi‑language setups, so businesses with branches in different cities or countries can run everything from one dashboard. Each location can have its own services, staff, and time zones, while management still sees a clear overview of how the whole operation is performing.

Payments are built directly into the booking system, which means clients can pay online when they book. Trafft connects to popular payment processors like Stripe, PayPal, and others, allowing businesses to accept credit cards and online payments without technical work. This reduces no‑shows, improves cash flow, and saves time on invoicing. For those who still want to accept payment on site, Trafft supports that as well, so the workflow is flexible.

To help reduce missed appointments, Trafft includes automated email and SMS reminders for both clients and staff. These reminders go out based on rules set by the business, such as 24 hours before the appointment or a few hours in advance. This simple automation helps cut no‑shows, keeps clients informed, and limits the need for manual follow‑ups.

Trafft integrates with major calendar tools like Google Calendar and Outlook, allowing two‑way sync. When a booking is created, it can appear on a staff member’s personal calendar, and existing events in that calendar can block off time in Trafft. This helps keep work and personal life aligned and avoids awkward double‑booking situations.

The solution also supports group bookings and events, which is ideal for classes, workshops, or small group sessions. Businesses can set capacity limits, allow multiple attendees per slot, and show how many seats are left. This turns Trafft into more than just a one‑to‑one scheduling tool and opens options for new revenue streams like group coaching, training programs, or fitness classes.

For marketing and client retention, Trafft stores customer details and appointment history in one place. This makes it easier to identify loyal clients, track how often they book, and see which services are most popular. With this data, businesses can plan promotions, adjust pricing, or refine their offers. Coupon codes and special pricing options help run targeted campaigns to attract new clients or reward existing ones.

Trafft is designed to work well with existing websites and tools. It offers website embedding, booking widgets, and integrations via Zapier and other connectors, so bookings can be tied into email marketing, CRM systems, or automation workflows. This keeps data consistent across platforms and reduces manual data entry.

For AppSumo buyers, the Trafft lifetime deal focuses on giving long‑term value at a one‑time cost. Depending on the plan, users can get a set number of staff members, services, and features such as custom branding, priority support, and more advanced options. This makes Trafft especially attractive for small and growing businesses that want a professional booking system without ongoing high monthly fees.

Trafft also takes branding seriously. Businesses can customize colors, logos, service images, and booking flows to match their existing style, so clients feel they are still interacting with the same brand. Custom domains and white‑label options (on higher plans) help agencies and larger companies present Trafft as part of their own ecosystem.

The platform puts strong focus on usability. The interface is straightforward, with a clear dashboard that shows upcoming appointments, staff performance, and key metrics at a glance. Service setup is guided, so even non‑technical users can add services, set durations, define prices, and open up booking slots in minutes. This lowers the barrier for busy owners who cannot spend days configuring a system.

Trafft is also prepared for different business models. It supports individual sessions, packages, recurring services, and complex schedules such as split shifts or irregular availability. This flexibility suits professionals who work part‑time, share rooms, or run seasonal services.

By combining online bookings, staff management, payments, reminders, and integrations, Trafft removes much of the daily friction that service businesses face. Clients get a smooth, self‑service experience, while teams gain a clear, organized schedule that reflects real‑time availability and revenue.